01
Add the borrower
Drop in the purchase or the past client. LoanGraphs sits next to your LOS — contacts live here for free, forever.
BorrowerParker, J.
Property1847 Maple Grove
Price$540,000
PipelineApplication
The loan officer workstation
One login replaces a $500–700/mo LO stack
Branded home-value reports. Purchase and refinance comparisons with custom pricing integration. Your name on Google. Works alongside the LOS you already use — not instead of it.
Start comparing now
Free forever · Growth $49/month or $580/year · Professional $99/month or $1,180/year
Works alongside your LOSCFPB-style fee breakdownsCustom pricing integrationNMLS on every page
app.loangraphs.com/reports/purchase/1847-maple
Purchase · 2 scenariosSubject property
1847 Maple Grove Ln, Franklin, TN
Reports
Refi Miner
Home Value
AI Email
Lists
Postcards
CFPB-style feesCustom pricing integrationBranded PDFsCounty market dataNMLS on every pageFree CRM
Simple 3-step process
From borrower to branded comparison in three moves
No new LOS. No spreadsheet archaeology. Pull the deal, price it with your custom pricing integration, send the report.
02
Compare the loans
Stack 30-year vs ARM, points vs no points. Fees read like a closing disclosure. Rates come from your custom pricing integration.
30-yr fixed6.125% · $2,955
7/6 ARM5.500% · $2,762
SourceCustom pricing integration
UpdatedExample · review source
03
Send the report
Branded PDF or shareable link. Your logo, headshot, and NMLS on every page. Then follow up from the same login.
DeliveryBranded PDF + link
BrandNMLS on every page
NextAI email draft ready
StatusReviewed · send
Built for the people who originate
One workstation. Every audience that touches the loan.
Loan officers run it. Teams share it. Brokers price with it. Realtor partners finally get a report they can forward.
Side-by-side purchase and refinance reports, Refi Miner on your past book, and a free CRM that does not replace your LOS.
Purchase reports
Up to four scenarios. CFPB-style fees. Branded PDF.
Refi Miner
Past clients vs new rates from your custom pricing integration.
Home value
Equity and value cards your past clients actually open.
AI email
Draft from loan context. You approve every send.
LO websites
Your pricing, your brand, your NMLS — public. Your name on Google.
County data
Median price, DOM, and current loan limits. On Free.
The product, not a quote
Judge the workstation yourself
No invented reviews. No star ratings. These are the screens you send: the purchase report, Refi Miner with custom pricing integration, and the home value card.
app.loangraphs.com/reports/purchase
4 scenariosPurchase comparison
412 Oak Hill Rd, Brentwood, TN
| A · 30-yr 5% | B · 30-yr 10% | C · 15-yr | D · 7/6 ARM | |
|---|---|---|---|---|
| Rate | 6.250% | 6.125% | 5.625% | 5.500% |
| Points | 0.000 | 0.375 | 0.250 | 0.000 |
| Loan amount | $617,500 | $585,000 | $585,000 | $585,000 |
| Monthly P&I | $3,802 | $3,554 | $4,821 | $3,322 |
| Cash to close | $48,920 | $82,410 | $83,105 | $81,640 |
Title, recording, appraisal, and origination itemized on the branded PDF — not a single “misc” line.
Home value report
1847 Maple Grove Ln, Franklin, TN
$648,100
+6.6% this yearEstimated value · up $40,100 since purchase
Loan balance$480,600
Homeowner equity$167,500
26% equity
app.loangraphs.com/refi-miner
Custom pricing integrationRefi Miner
Past book vs today’s priced rates
| Client | Current rate | New rate · custom pricing integration | Monthly savings | Status |
|---|---|---|---|---|
| Chen, A. | 7.250% | 6.125% | $302/mo | Ready to reach out |
| Patel, R. | 7.125% | 6.000% | $268/mo | Ready to reach out |
| Nguyen, T. | 6.875% | 5.990% | $214/mo | Ready to reach out |
| Brooks, M. | 6.750% | 6.125% | $141/mo | Ready to reach out |
New rates are pulled from your custom pricing integration — the same source you configure for purchase and refinance reports. Review the source and update time before outreach.
The honest stack
LoanGraphs vs everything else
Presentation tools, home-value drips, CRM-only platforms, and DIY spreadsheets all stop short of a loan officer workstation. Here’s the difference — without invented competitor prices.
The other options
Mortgage Coach, Homebot, CRM-only, spreadsheets
- Mortgage Coach is a presentation layer. You still need a CRM, a miner, and a place to send the follow-up.
- Homebot drips home value. It does not build a four-scenario purchase report with CFPB-style fees.
- CRM-only tools store the book. They do not price the next loan from your custom pricing integration.
- DIY spreadsheets are the hours you already resent — no branded PDF, no NMLS block, no county data.
- None of them replace your LOS either. They just leave more of the job unfinished.
We don’t invent what those tools charge. Ask them. Then stack the job, not the invoice. A typical LO stack lands in the $500–700/mo range when you add a presentation tool, a home-value drip, and a CRM.
Best choice · one login
LoanGraphs
- Purchase + refinance reports with CFPB-style fees and your brand on the PDF.
- Custom pricing integration in every comparison and in Refi Miner — your configured source, your rates.
- Free CRM forever. Growth is $49/month or $580/year. Professional is $99/month or $1,180/year.
- Home value, AI email, LO websites, county market data — the rest of the job, same login. Your name on Google.
- Works alongside your LOS. Origination stays where it is. Comparisons, mining, and outreach live here.
How it works
From phone notes to a finished comparison in 3 steps
Click a step. The panel is the product — not a stock illustration.
app.loangraphs.com/reports/new
Loan setup
PurposePurchase
OccupancyPrimary
Sales price$540,000
Down payment10% · $54,000
FICO760
CountyWilliamson, TN
Scenario chips
30-yr fixed15-yr fixed7/6 ARM+ points
Add up to four. Each one inherits the same property and borrower so the comparison is honest.
Pick the job, not another login
For your next purchase, you really have just 3 options.
All three can put numbers in front of a borrower. Only one is a workstation that also mines the book.
Hire a presentation tool
Buy another login that builds a pretty deck. You still export from the LOS, re-key the fees, and hunt the refi in a different tab.
- Polished borrower slides
- No Refi Miner on your past book
- CRM and follow-up live elsewhere
Mortgage Coach-class tools are a presentation layer — we don’t invent their price. Ask them what the extra login costs.
Do it in Excel
You already know this path. Formulas drift. Fees get lumped. The realtor forwards a screenshot that looks like homework.
- You control every cell
- No custom pricing integration
- No CFPB-style fees, no NMLS block, no branded PDF
Your evenings, per file, redone for every realtor who wants “just one more scenario.”
Use LoanGraphs
Compare the loans, price them from your custom pricing integration, mine the book, and follow up — next to the LOS you already run.
- Purchase & refinance reports with CFPB-style fees
- Refi Miner powered by custom pricing integration
- Free · Growth $49/month or $580/year · Professional $99/month or $1,180/year
- Home value, AI email, LO sites, county data
A Professional year-commit includes custom pricing integration free.
Try a comparison
Price, rate, down payment. Monthly P&I updates live.
This is the math behind every purchase report. Drag the sliders. The payment is standard P&I — principal and interest only, 30-year term. Closing costs and MI are itemized in the full report, not invented here.
When you run this in the app, the rate itself can come from your custom pricing integration instead of a typed guess.
$540,000
6.125%
10% · $54,000
Monthly P&I · 30-year
$2,953
Loan amount $486,000 · principal & interest only
Vs 6.50%
saves $119/mo
The full toolkit
One tool. Every loan job. Always next to your LOS.
Each card is a shipped screen — product chrome, not a gray box. Refi Miner is priced from your custom pricing integration. That is the point.
Purchase reports · 4 scenarios
Stack down payments, terms, and ARMs. CFPB-style fees on the PDF. Up to four columns the realtor can actually forward.
| Conv 5% | Conv 10% | 15-yr | ARM | |
|---|---|---|---|---|
| Rate | 6.25% | 6.13% | 5.63% | 5.50% |
| P&I | $3,802 | $3,554 | $4,821 | $3,322 |
| Cash in | $48.9k | $82.4k | $83.1k | $81.6k |
Refinance analysis + break-even
Current vs proposed. Payment change, interest over the window, and the month the costs are earned back.
Current
7.250%
P&I $2,812
Proposed
6.125%
P&I $2,510
Monthly savings$302
Closing costs$4,228
Break-even14 months
Home value reports
A branded card the past client opens. Value, equity, and a reason to talk — confirm the source date first.
Home value report
1847 Maple Grove Ln, Franklin, TN
$648,100
+6.6% this yearEstimated value · up $40,100 since purchase
Loan balance$480,600
Homeowner equity$167,500
26% equity
Refi Miner · custom pricing integration
This is the critical loop. Past clients, current note rate, new rate from your custom pricing integration, monthly savings, ready to reach out.
| Client | Now | New · custom pricing | Save |
|---|---|---|---|
| Diaz, L. | 7.50% | 6.13% | $341 |
| Shah, K. | 7.13% | 6.00% | $255 |
| Walsh, P. | 6.88% | 6.13% | $162 |
No named pricing vendor on this page. The source is the custom pricing integration you configure.
AI email
Draft from selected loan context. You review the recipient and the copy. Nothing sends itself.
New message
AI draftToSarah Mitchell
SubjectYour refinance window just opened
Hi Sarah,
Rates on 30-year conventional loans dropped below the 6.75% you locked in 2023. On your current balance, a refi could put roughly $240/month back in your pocket.
Want me to run the exact numbers for your loan?
Send
LO websites · name on Google
A public page with your headshot, NMLS, and live calculators fed by the same custom pricing integration.
jordan.loangraphs.com
Jordan Hale
Loan officer · NMLS 123456
30-yr advertised6.125%
SourceCustom pricing integration
County market data
Median price, days on market, inventory, and current conforming / FHA limits. On the Free plan. Confirm the source date before you quote a limit.
Williamson County, TN
$521,400
Median sale · example
Days on market
34
Median
Conforming limit
Confirm FHFA
Check the live market page
Coverage
50 + DC
County + ZIP views
One workspace
Every tool, one screen
Reports, Refi Miner, home value, and outreach live in the same project. Pick a mode on the left. Your book stays together.
app.loangraphs.com/reports/purchase/1847-maple
Jordan Hale · NMLS 123456Purchase · 1847 Maple Grove Ln
30-Yr Fixed
6.125%
P&I$2,955
Cash to close$134,210
7/6 ARM · Best
5.500%
P&I$2,762
Saves$193/mo
Custom pricing integration · review source before send
Lender title$1,842
Settlement$495
Recording$348
Appraisal$650
Simple pricing
Free CRM forever. Professional unlocks live pricing.
Keep the database at $0. Growth is $49/month or $580/year for reports. Pay Professional at $99/month or $1,180/year. A Professional year-commit includes custom pricing integration free.
FREE
$0 forever
The book stays yours. No card required.
- Client & lead CRM
- County market data
- Works alongside your LOS
- No credit card
GROWTH
$49 /mo
or $580/year. The workstation. Cancel from settings.
- Everything in Free
- Purchase & refinance reports
- Home value reports
- Refi Miner + AI email
- LO websites · branded PDFs
- NMLS on every page
PROFESSIONAL
$99 /mo
or $1,180/year. Custom pricing integration included free on a year-commit.
- Everything in Growth
- Custom pricing integration — free
- Live rates in reports & Refi Miner
- Pay $99/month for a year to unlock it
- You connect the source. We don’t name it here.
ENTERPRISE
Custom
Teams and mortgage companies. Ask for the quote — we don’t invent one here.
- Everything in Professional
- Multi-user & branch management
- Company branding
- API & custom integrations
Our promise
Why it’s an easy yes.
No lock-in theater. The CRM is free if you never buy Growth. Leaving Growth is a settings click, not a phone tree.
Free CRM forever
Contacts and county market data stay at $0. Upgrade only when you want reports, Refi Miner, and outreach.
Cancel Growth in two clicks
Month-to-month. The billing portal is in your account. No retention script. Your CRM data stays.
Not an LOS
Origination stays in the LOS you already run. LoanGraphs is the comparison, mining, and outreach layer beside it.
Your pricing. Your brand.
Custom pricing integration for rates. Your logo, headshot, and NMLS on every page you send. Review the source before a borrower sees it.
Got questions?
Frequently asked
The things loan officers ask before the first comparison.
Is LoanGraphs a loan origination system (LOS)?
No. LoanGraphs works alongside your LOS. Use LoanGraphs for contact records, loan comparisons, market data, Refi Miner, and reviewed outreach. Use your LOS for origination.
What does Free include, and what are Growth and Professional?
Free is $0 forever: CRM and county market data, no credit card. Growth is $49/month or $580/year and adds purchase and refinance reports, home value reports, Refi Miner, AI email, LO websites, and branded PDFs. Professional is $99/month or $1,180/year. A Professional year-commit includes custom pricing integration free.
What does custom pricing integration cost?
It is included free when you pay Professional at $99/month for a year. Growth does not include it. You connect your own pricing source — we do not name the vendor on this page.
What is custom pricing integration?
You configure a supported pricing source. LoanGraphs can use its available rates and points in purchase reports, refinance analysis, Refi Miner, and LO website calculators. Review the source, update time, and every fee before you share a number. We do not name pricing vendors on this page.
Are the rates and fees in reports “real”?
They can be, when they come from your custom pricing integration and a supported title-fee source. They can also be estimates you type. Either way: review the source, timestamp, pricing, and each fee before a borrower or realtor sees the report.
Do you replace Mortgage Coach or Homebot?
LoanGraphs is a workstation, not a single-feature add-on. It builds the comparison, mines the book with custom pricing integration, and runs outreach. We don’t invent competitor prices — compare the job each tool actually finishes. Many LOs run both.
Can borrowers open reports online?
Yes. Purchase, refinance, and home value reports can use a shareable branded link and a PDF. Review the report and the recipient before you send it. Your NMLS is on every page.
Can I cancel anytime?
Yes. There are no long-term contracts on Growth. Cancel from account settings. The Free CRM remains available.
Your move
Your next borrower deserves a comparison they can say yes to.
Clear scenarios. CFPB-style fees. A free CRM that does not pretend to be your LOS. Growth is $49/month or $580/year. Professional is $99/month or $1,180/year — a Professional year-commit includes custom pricing integration free.
Start comparing nowFree CRM forever · Growth $49/month or $580/year · Professional $99/month or $1,180/year · Cancel anytime
Works alongside your LOSCustom pricing integrationNMLS on every pageNo invented reviews on this page